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DIGITAL MARKETING SAVVY AT YOUR FINGERTIPS

Let's shuffle the deck on these digital marketing services... 

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When it comes to SEO copywriting they say, "Content is King."

 

Well, I've got a Jack, a Queen, a King, and an Ace--three face cards and one wildcard that could benefit anyone's digital marketing game...​

SEO COPYWRITING

Copywriting that uses competitive SEO strategies to drive traffic to your website and boost organic search engine results on Google and beyond. ​

  • SEO keyword strategy

  • Technical SEO meta tags, titles, and descriptions

  • Off-Page SEO backlink development

  • SEO rehab on existing webpages

  • SEO copywriting for NEW websites

  • Blog post and content creation

  • SEO performance monitoring and maintenance

  • Copy for social and FB | IG Ads

  • Copy for email, print, and all flavors of internal and external communication!

 VERBAL IDENTITY

Clarify jargon-filled messages and flip the script on boring copy. Update your brand image with creative and compelling words that build a community of raving fans.

  • Brand personality and voice guidance

  • Strategic positioning and brand stoytelling

  • Brand Glossary (the verbs, nouns, and adjectives that define your personal brand language)

  • Company boilerplate (brand story, manifesto, statements, social bio, etc)

GERMAN TO ENGLISH TRANSLATIONS

One-to-one translation will not get you the international reach your business deserves. I will translate your German website into English and employ an SEO strategy to organically get your website ranking at the top of Google search results.

WHAT IS AN
SEO BRAND GUIDE?

Without an SEO strategy, your website will not be discoverable. It just won't work.

 

You need a strategy and the SEO Brand Guide is it. This set of documents defines your custom brand language and offers a personalized strategy for getting your website ranked among the top search results.

 

It's like being dealt a full house but it's still your hand to play!

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HOW IT WORKS

Using a bit of research savvy, I dive deep into your competition and gain insights about what your customer wants to know. I outline the strategic steps and suggest writing improvements for your existing copy. I provide a Verbal Identity Manual to support text clarity and brand personality. Lastly, you get a backlink strategy that explains how to increase the authority rating of your website by growing your blog and sphere of influence online.

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WHY IT'S UNIQUE

This is not straight-line SEO copywriting that you get from your web developer. My process combines the fundamentals of an intent-driven SEO keyword strategy with a condensed branding process to grow visibility for your website, gain loyalty from your customer, and develop continuity wherever your brand speaks.

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LET'S CHAT

lauren@wordprojects.at

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